Online Casinos in Ireland
As of January 2025, the online casino industry in Ireland continues to experience significant growth, driven by technological advancements and evolving consumer preferences.
Ireland’s gambling laws were recently updated following the approval of Ireland’s Gambling Regulation Bill in October 2024, with new rules & regulations coming into effect after 11 years of debate.
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Bill Highlights:
- Creation of the National Gambling Exclusion Register.
- New regulations on gambling advertising.
- Establishment of a Social Impact Fund to support awareness campaigns, education, and problem gambling treatment.
- Measures aimed at addressing black market operators.
- Custodial sentences for unlicensed gambling violations.
- GRAI to prescribe the times, place and events where gambling advertising can be broadcast, displayed or published.
New Gambling Regulator for Ireland
A new independent statutory body, Údarás Rialála Cearrbhachais na hÉireann, the Gambling Regulatory Authority of Ireland (GRAI) has been established and introduces a modern licensing and regulatory framework for both in-person and online gambling.
The new regulator will focus on public safety and wellbeing, it will cover gambling online and in person and will have powers to regulate advertising, gambling, websites, and apps.
Ireland Casino Statistics
Here is an overview of the latest available Irish casino industry statistics:
Market Revenue and Growth Projections
- Current Revenue: The online gambling market in Ireland is projected to reach approximately US$1.29 billion in 2025.
- Growth Rate: The market is expected to grow at a compound annual growth rate (CAGR) of 2.07% from 2025 to 2029, reaching an estimated US$1.40 billion by 2029.
- Online Casinos Segment: Within this market, online casinos are anticipated to account for a significant portion, with a projected market volume of US$0.71 billion in 2025.
User Statistics
- Average Revenue Per User (ARPU): The ARPU in the online gambling market is expected to be around US$1,640 in 2025.
- User Base: The number of online gambling users in Ireland is projected to reach approximately 904,100 by 2029, with a user penetration rate of 15.3% in 2025.
Regulatory Environment
In 2024, Ireland made significant strides in regulating the gambling industry with the enactment of the Gambling Regulation Bill. This legislation introduced measures such as a €3,000 jackpot limit on online casino games and a daytime advertising ban. While aimed at promoting responsible gambling, these measures have sparked debate among industry stakeholders regarding their potential impact on market dynamics.
Market Drivers
The growth of online casinos in Ireland can be attributed to several factors:
- Technological Advancements: Improved internet infrastructure and the proliferation of smartphones have made online gambling more accessible.
- Consumer Preferences: There is a growing interest among Irish players in the convenience and variety offered by online casino platforms.
- Regulatory Framework: The establishment of a well-regulated market has fostered a safe environment for both operators and players, enhancing trust and participation.
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